PROGRAM OUTCOMES OF BACHELOROF COMMERCE (B.COM)
PO 1- Disciplinaryknowledge:The program will help students to develop in-depth knowledge ofthe areas like accounting, finance,marketing, human resource management,taxation, economics and business laws.This systematic and intensive knowledge will help them establish & managebusinessventures.
PO 2-Communication Skills:Itwillhelp thelearners to have sufficient knowledge of communication skills requiredin dayto day business affairs and sharpen the ability of writing variousbusinessletters, reports, and notes.
PO 3-Critical thinking:It willenable todevelop skills and attitudes needed for critical thinking which willhelp themin comprehensive problem solving approach. It will build the basicability tothink critically, evaluate dispassionately and solve complexproblemscreatively.
PO 4-Problem solving: Basicsof accountingwill enable students to check & evaluate financial statementsto gauge thehealth of organizations. Managerial skills will help them to tacklevariousmanagerial centric problems like; to plan, to organize, decision making,ideasformulating, controlling.
PO 5-Analytical reasoning:Itwillhelp students to develop reasoning based analytical ability which isoftenrequired in actual business life.
PO 6-Research-related skills:Itwillencourage students to gain proper research skills required ineconomics,business and management field so that they will be able to identifyresearchproblems, use statistical tools for data analysis, test hypothesis&evaluate the results.
PO 7-Cooperation/Team work:Itwill help tolearn managerial and entrepreneurial skills to coordinate &work in harmonywith different teams and to manage the affairs of businesseffectively. Theseattitudes will be developed through application of conceptbased practices,participative classroom discussion, problem solving task, casestudies etc.
PO 8-Scientific reasoning:It willinculcatethe ability to analyze situations, evaluate ideas and apply scientificapproachin accomplishment of organizational objectives. It will also help toformulatelogical reasoning and persuasive arguments.
PO 9-Reflective thinking:It willstrengthenthe ability to understand the influence of local, regional, nationaland globalfactors on organization & its business. It will enable toanalyzethesituation objectively and provide effective judgments.
PO 10-Information/digitalliteracy:It willstrengthen the ability to utilize digital sources forbroadening knowledge baseof the learners. It will acquaint the learnerswithlatest accounting software,IT Act, e-filing of Income tax return&Management Information Systems
PO 11-Self-directed learning:Itwill enablethe students to postulate questions, elicit responses from varioussources andfinding out the most suitable solutions to relevant problems.Thiswill encourage themtowards self directed learning, experimentation andintrinsically motivatedresearch work.
PO 12-Moral and ethicalawareness/reasoning:Itwill inculcate moral and ethical values in thelearners& help them not onlyto be successful business persons,entrepreneurs and professionals but also tobe persons having responsible approachtowards environment, nation and societyand to go in for Corporate SocialResponsibilities.
PO 13-Leadershipreadiness/qualities:It willhelp them in formulating organizational goals & objectivesand to see thatit has been properly executed through proper directing,motivating,coordinating & controlling
PO 14-Lifelong learning:It willmotivate themto enroll themselves on online learning platforms like Swayam,Udemy&Coursera to upgrade their knowledge regarding latest tools &techniquesused in business world. It will encourage them to avail skilldevelopmentopportunities provided by government like Startup India ®ister intraining programmes of NSDC(NationalSkill Development Corporation),CREDA(Chhattisgarh State Renewable EnergyDevelopment Agency), MMKVY(Mukhyamantri Kaushal VikasYojana) and other public& private organizations.
PROGRAM SPECIFICOUTCOMES (PSO’S) B.COM
By the end of this course, thestudents will be able to:
PSO 1- Understand the basicconcepts of accountancy, principles ofaccountancy and accounting cycle tomaintain accounts of trading andnon-trading organizations
PSO 2-Inculcatedifferent skillsfor analysis & interpretation of financial datato understand financialhealth of an organization and ensure that resources arebeing used to achievethe organization’s objective
PSO 3-Getacquainted withtheprocedure of preparation of income statements, retainedearnings, balancesheets and statement of cash flows which are useful forexternal users and moreuseful to mangers for managerial decision making
PSO4- Develop knowledge aboutcost ascertainment,cost analysis, fixationof selling price and cost control
PSO 5- Obtainthe knowledge ofvarious provisions of Income Tax Act andtheirapplications in computation oftaxable income of an individual underdifferent heads of income
PSO 6- Get theworking knowledgeof generally accepted auditingprocedures, technique and skills
PSO 7- Getacquainted with CustomAct, C. G State Excise Act and Goods and Service Tax
PSO 8- Create awarenessamongststudents about self employment / running own business
PSO 9-Improvetheir computerliteracy, their basic understanding of operative systems and aworking knowledgeof software commonly used in academic and professionalenvironment
COURSEOUTCOMES B COMPART 1
FINANCIAL ACCOUNTING
CO 1- Understand the conceptsoffinancial accounts
CO 2- Exposureto the nature andadvantage of accounting, accounting concepts and conventionsCO 3- Knowledgeabout accounting standards in India
Co 4- Knowledgeabout theaccounting procedure of partnership firm, final account, double entrysystem,hire purchase, depreciation
BUSINESS COMMUNICATION
CO 1-Basic forms, theoriesandmodels of communications
CO 2- Corporatecommunications andbarriers to communications CO 3 – Spoken and writtencommunications
CO 4- Report writing andoralpresentation
CO 5 - Non verbalcommunication,interviewing skills and modern forms of communications
BUSINESS MATHEMATICS
CO 1-Simultaneous equations andlinear programming CO 2- Matrices and determinants
CO 3- Simpleinterest,compoundinterest and annuities CO 4- Ratio, proportion, average andpercentage
CO 5- Commission, brokerage,discount and profit and loss
BUSINESS REGULATORY FRAMEWORK
CO 1 – Law ofContract CO 2- Saleof Goods Act
CO 3 – NegotiableInstrument ActCO 4 – Consumer Protection Act
CO 5- Creatinglegalawarenessamong the students to get acquainted with the latest laws
BUSINESSENVIRONMENT
CO 1- Understanding basicconceptsof business environment
CO 2- Problemsrelated topoverty,unemployment,regional imbalance and inflation
CO 3- MeasuringImplementation andimpact of liberalization, privatization and globalization oneconomy
CO 4 –Evaluatingthe performanceof planning commission and knowledge about planningin India.
CO 5-Understandinginternationalbusiness environment
BUSINESS ECONOMICS
CO 1-Understanding the basicconcepts and theories of micro economics CO 2- Law ofdemand and elasticity ofdemand
CO3- Factors of production
CO 4 –Law of markets,consumptionfunction and investment functions CO 5- Theories of distributionrelated towage, rent and interest
COURSE OUTCOMES B COM PART 2
CORPORATE ACCOUNTING
CO 1- Issue, reissueandforfeiture of shares
CO 2- Finalaccounts andliquidation of company CO 3- Valuation of goodwill and shares
CO 4- AccountingFor amalgamationand internal reconstructions CO 5- Consolidated balance sheetof holdingcompanies
COMPANY LAW
CO 1- Nature, scopeandincorporation of companies
CO 2- Memorandumof association,article of association and prospectus CO 3- Capital managementand directors
CO 4- Companymeetings-proxy,quorum,resolutions
CO 5-Majority &minoritypowerof shareholders and winding up of company
COSTACCOUNTING
CO 1-Classification, natures,scope and methods of costing systems CO 2- Labourcosting and determination ofoverhead rates
CO3- Job, batch and contractcosting
CO 4- Operating costingandprocess costing
CO 5- Reconciliation of costandfinancial accounts and break ever point
PRINCIPLES OF BUSINESS MANAGEMENT
CO 1- Conceptsand thought ofmanagement CO 2- Nature and importance of planning
CO 3-Organization & itsstructure, authority and decentralization CO 4-Motivation and leadership
CO 5- Techniques ofmanagerialcontrols
CO 6- Evaluation of theeconomicgrowth and development of organization
BUSINESS STATISTICS
CO 1-Introductionof statisticsand analysis of frequency distribution and central tendency CO 2-Measures ofdispersion and skewness
CO 3- Linear regressionandcorrelation
CO 4- Index number and analysisoftime series
CO 5- Concepts of forecastingandtheory of probability
FUNDAMENTALS OF ENTREPRENEURSHIP
CO 1-Introductionofentrepreneurship, theories and role of entrepreneur CO 2-Promotion ofventure
CO3- Entrepreneurialbehavior andinnovation
CO 4-Entrepreneurial developmentprograms and its evaluation CO 5- Role ofentrepreneur ineconomic growth
COURSEOUTCOMES B COM PART 3
INCOME TAX
CO 1- Basic concepts of incometax
CO 2- Income from salariesheadand house property
CO 3- Profit andgains frombusiness and profession, capital gains and other sources CO 4-Computation oftax liability and total income of individual
CO 5- Knowledge abouttaxmanagement, advance payments of tax and tax planning for individual.
AUDITING
CO 1- Concept,objectivesandadvantages of auditing
CO 2- Internalcheck, internalcheck and verification of assets & liabilities CO 3-Qualifications, duties,powers and resignation of company auditor CO 4-Investigation and audit of non-profit organization
CO5-Nature &significance ofcost audit, tax audit and management audit
INDIRECT TAXES WITH GST
CO 1- Introduction of custom duty
CO 2- Detail study ofcentralexcise during calculation of tax
CO 3-Introduction of goods andservice tax and benefits of implementing GST CO 4-Registration procedure underGST and E-way billing
CO 5- Assessmentand returnsregarding input tax credit and furnishing detail of outwardsupplies and inwardsupplies
MANAGEMENT ACCOUNTING
CO1-Meaning,nature,scope andfunctions of management accounting CO 2- Fund flowstatement and cash flowstatement
CO 3-Marginal and differentialcosting as a tool for decision making, break evenanalysis CO 4 - Meaning ofbudget and budgetary control, its merits anddemerits
CO 5- Meaning and definitionofstandard costing, to know about its application
FINANCIAL MANAGEMENT
CO 1-Financialmanagement relatedto investment,financing,dividend decisions,financial planning.
CO 2- Nature ofinvestmentdecisions investment evaluation
CO 3- Significance of costofcapital, calculation of cost of debt and preference shares
CO 4- Theoriesand determinants ofcapital structure and various forms of dividend policies CO5-Nature,significance, factors determining working capital
FINANCIAL MARKET OPERATIONS
CO 1- Introduction ofrecenttrends in money market, discount houses, call money markets
CO 2- Functionsand role of stockexchanges, capital markets including new issue market andsecondary markets
CO 3- Main provisions relatedtosecurities contract and regulation act
CO 4- Functionaries onstockexchange including broker, sub broker, market makers
CO 5- Functionsand roles ofmerchant banking, guidelines of SEBI, concepts, functions andscope of creditrating
PROGRAM OUTCOMES OF MASTER OF COMMERCE (M.COM)
PO 1- Disciplinaryknowledge:The program willhelp students to develop in-depth knowledge of theareas liketaxation, costaccounting, management accounting, business laws,organizational behaviourandmarketing management. This systematic and intensiveknowledge will help them toensure survival, growth & profitability ofbusiness firms.
PO 2-Communication Skills:Itwillhelp thelearners to have sufficient knowledge of communication skills requiredindealing with internal & external stakeholders of an businessorganization.
PO 3-Critical thinking:They willbe exposedto the pedagogy that helps them understand real life situationsthrough classroom training and case-studies. They will be able to think fromdiverseperspectives and suggest solutions according to their own sensibilities.
PO 4-Problem solving: Basicsofaccounting& taxation will enable them to take decisionsregardingproduction, budgeting & sales of products & services of theirfutureorganizations. Managerial skills developed through the program willenable themto forge partnerships on domestic & international level therebyexpandingthe scope of their business ventures.
PO 5-Analytical reasoning:It willhelp themto analyze the internal & external factors of business environmentthat areaffecting the firms’ performance & make necessary modifications intheirplans, policies & strategies.
PO 6-Research-related skills:Itwill enablethe budding entrepreneurs to go in for the market study, analyzeconsumerbehavior & conduct marketing research so as to use the insightsgained frommarket trends & projections for increasing the efficiency ofproduction& distribution.
PO 7-Cooperation/Team work:Itwill help toincorporate the various techniques of group dynamics to enhancethecoordination & cooperation among different departments of an organization.Itwill also ensure voluntary acceptance of introduction of new techniques&procedures.
PO 8-Scientific reasoning:It willinculcatethe ability to analyze situations, formulate ideas and applyscientificapproach in tackling business challenges. It will enable them toinvestigate,evaluate & experiment with the relevant data available usingdata miningtechniques.
PO 9-Reflective thinking:It willenable tomove sequentially in order to solve a problem effectively.Itwill alsohelp to logically deduce a problem, develop alternative solutions,carefullyweigh the effectiveness of each & select the best one.
PO 10-Information/digitalliteracy:It willstrengthen the ability to utilize digital sources for datastorage, retrieval& analysis. It will acquaint the learnerswith latestaccounting software,IT Act, e-filing of Income tax return& ManagementInformation Systems
PO 11-Self-directed learning:Itwillencourage them to take responsibility for their knowledge up gradationratherthan being dependent on others for their personal &professionaldevelopment. They will diagnose their learning needs, formulatelearning goals,identify the resources needed for learning, choose &implement appropriatelearning strategies and self evaluate the learningoutcomes.
PO 12-Moral and ethicalawareness/reasoning:Itwill make them aware of the ethical implications of theirbusiness actions.They will be able to know about the transparency &accountability regardingemployee well-being, public safety, legal compliance,fair business practices,working conditions, wage policy & environmentalimpact of their activities.
PO 13-Leadershipreadiness/qualities: It willenable them to adopt a pro activeapproach towards change, develop a persistentattitude in actions, develop asense of responsibility, build confidence,increase networking abilities,sharpen problem solving skills and inspire thepeople in & around the organization.
PO 14- Lifelong learning:Itwill motivate themto enroll themselves on online learning platforms likeSwayam, Udemy&Coursera to upgrade their knowledge regarding latest tools& techniquesused in business world. It willencouragethem to avail skill development opportunities provided by governmentlikeStartup India & register in training programmes of NSDC(National SkillDevelopment Corporation),CREDA(Chhattisgarh State Renewable Energy DevelopmentAgency), MMKVY (MukhyamantriKaushal VikasYojana)and other public & private organizations.
PROGRAM SPECIFIC OUTCOMES (PSO’S) M.COM
By the end of the program, thestudent will beable to:
PSO 1- Adopt critical thinkingand problem solving skills so as tofacilitate rational decision making underdynamic situations.
PSO 2- Work in groupswithenhanced communication and inter-personal skills
PSO 3- Study the socio- economicpolicies of the Government and theirimpact on Indian Economy.
PSO4- Develop the skillsrequiredtoapply research methods in real life scenario
PSO 5 -Bridge the gap betweentheory and practice by becoming aware ofthe procedure of maintaining electronicaccounting records and procedure offiling e-returns of tax.
PSO 6- Get acquainted with theprevalent laws and acts in India likeConsumer Protection Act, Competition Actetc.
PSO 7- Understand ethicalissuesin business and good governance practices in organizations
PSO 8- Develop professional andleadership effectiveness among thestudents so as to encourage entrepreneurialventures
PSO 9-Enhance the horizon ofknowledge in various fields of commerce likeadvertising & sales promotion,marketing, insurance and banking theory lawand practices
COURSE OUTCOMES M.COM 1stSemester
MANAGERIALECONOMICS
CO 1-Nature and Scope ofManagerial, Economics: Objective of a firm;Economics theory and managerialtheory; Managerial economist’s role andresponsibilities.
CO 2-Fundamental economicconcepts-incremental principle, opportunitycost principle, discounting principle.Equi-marginal principle.
CO 3-DemandAnalysis: Individualand Market demand functions Law of demand; determinants ofdemand; Elasticity ofdemand-its meaning and importance, Price elasticity;income elasticity and crosselasticity; Using elasticity in managerialdecisions.
CO 4-Theory ofconsumer Choice:Cardinal utility approach, indifference approach, revealedpreference and theoryof consumer choice under risk; Demand estimation formajor consumer durable andnon-durable products; Demand forecasting tech.technique.
CO 5-Production Theory:Production function-production with one and twovariable inputs, Stages ofproduction; Economics of scale; Estimation ofproduction function.
ADVANCEDACCOUNTING
CO 1-Accountingfor issue,Forfeited and redemption of shares and debentures CO 2-Finalaccounts andfinancial statements of companies
CO3-Accounting issues relative toamalgamation and reconstruction of companies.CO 4-Accounting for holding andsubsidiary companies
CO 5-Accounts relatingtoLiquidation of companies
INCOME TAX LAW AND ACCOUNTS
CO 1-Lawrelating to Income tax:Brief study of the main provisions of the Indian IncomeTax Act. Income exemptedfrom tax, Residence and Tax liability.
CO 2-Calculation of taxableincomeunder the head : Salary and House property.
CO3-Depreciation and Developmentallowance, Calculation of taxable Income underthe head: Business andProfession, capital gains, income from other sources.
CO 4-Set off andcarry forward oflosses, Deduction from gross total Income Calculation oftaxable Income and taxof an individual, and Hindu undivided Families.
CO 5-Appeals& RevisionsReference of High Court and Supreme court, offences &penalties, Income taxauthorities.
STATISTICALANALYSIS
CO 1-Statistics- Definitions,Characteristics, Scope and Nature, Functions, limitations,Distrust and misuseimportance & Statistical Investigations.,Classification & Tabulation,
CO 2-DataSources: Primary andSecondary, Primary data collection techniques, Schedule,Questionnaire andinterview & Sources’ of Secondary data.
CO 3-Dispersion,Co-efficient ofvariance and skewness, correlation Karl- Parsons and spearman’sranking methodand Regression analysis, Two variables case.
CO4-Probability Theory:Probability classical, relative and subjective probability,Addition andmultiplication probability models - Conditional probability andBaye’s Theorem.
CO5-ProbabilityDistributions-Binomial, Poisson and Distributions, Theircharacteristics andapplications
CORPORATELEGALFRAMEWORK
CO 1-The CompaniesAct, 1956(Relevant Provisions): Definition, types of companies Memorandum ofassociation;Articles of association; Prospectus; Share capital and membership.
CO 2-Meetingundersolutions-Company management; Managerial remuneration; Winding up anddissolutionof companies
CO 3-TheNegotiable InstrumentsAct, 1881-Definition, types of negotiable instruments;Negotiation; Holder andholder in due course; payment in due course;
CO 4-Endorsement and crossingofcheque; Presentation of negotiable instruments.
CO 5-LegalEnvironment forSecurity Markets: SESI Act. 1992- Organization and Objectivesof SEBI
COURSE OUTCOMES M.Com. IInd Semester
BUSINESSECONOMICS
CO 1-Cost Theory and Estimation,economic value analysis, Short and longrun cost Functions- their nature, shapeand interrelationship; Law of variableproportions;- Law of returns to scale.
CO 2-PriceDetermination underDifferent Market Conditions: Characteristics of differentmarket structures;Price determination and firm equilibrium in short-run andlong run under perfectcompetition, monopolistic competition, oligopoly and monopoly,
CO 3-Pricing Practices: Methodsof price determination in practice, pricingof multiple products; pricediscrimination, International price discriminationand dumping; Transferpricing.
CO 4-Business Cycles: Nature andphases of la business. Cycle, Theoriesof business cycles- psychological,profit, monetary, innovation, cobweb,Samuelson and Hicks theories
CO 5-Inflation:Definition,Characteristics and types; Inflation interms of dem and pull andcost
– push factors; Effectsofinflation.
SPECIALISEDACCOUNTING
CO 1-Accounts ofGeneral InsuranceCompanies CO 2-Accounts of Banking Companies
CO3-Accounts of Public Utilityconcerns: Double Accounts System. CO 4-Royaltyaccounts.
CO 5-Investment accounts.
TAX PLANNING AND MANAGEMENT
CO 1-Calculation of taxableIncomeand tax of Firm and Companies
CO 2-Return of Income,Provisional Regular, Expert and emergencyassessment, Re opening of assessment
CO 3-Concept of tax Planning ;Tax avoidance and tax evasions ; Taxplanning with reference of location, natureand form of organization of new
CO 4-Tax planning to capitalstructure, decision dividend policy; Intercorporate dividends and bonus shares
CO 5-Preparation of income taxreturns, Computation of Income tax, Taxdeduction at source; Advance payment oftax.
ADVANCESTATISTICS
CO 1-Statistical Decision Theory:Decision environment, Expected profitunder uncertainty and assigningprobabilities and utility theory
CO2-Statistical EstimationsAndTestory: Point and intervals timation ofpopulation Mean, proportion andvariance Statistical Testing-Hypothesis andErrors, Sample size-Large and SmallSampling test Z tests, T Tests & F Tests.
CO3-Association of Attributes:Two Attributes, consistency of data, measurementof Association of Attributes -Percentage method, Co-efficient of Association,Comparison of Actual and (youIemethod) Expected frequency’s &Issusery Association.
CO4-Statistical Quality Control:Causes of Variations in quality characteristics,Quality Control Charts-purposeand logic, Process under control and out of control,warning limits, controlcharts for attributes – fraction defectives and numberof defects, Acceptancesampling
CO 5- InterpolationandExtrapolation – PrabolicBionomial, Newton and long rages method
BUSINESS LAWS
CO 1-SEBI Act-1992: Organizationand objectives of SEBI, Functions andRole of SEBI Rights and Power of SEBI.
CO 2-MRTP Act1969: MonopolisticTrade Practice Meaning, essentials, Restrictive TradePractices-Meaning, Unfairtrade practice, MRTP commission of fences andPenalties.
CO 3-ConsumerProtection Act 1986:Needs of Act, Rights of consumers, Objectives of Act.,Grievance redressalMachinery, District Forum, State Commission, NationalCommission.
CO 4-FEMA Act 1999:Objectives;Regulation and Management of FEMA, Penalties Appeal.
CO 5-W.T.O.:Brief History of WTO,Objectives and Functions, Organization, W.T.O. and India,Regional groupings,antidumping duties and other NTBs, Doha declaration Disputesettlement system,TRIP, TRIMS and GATS.
COURSE OUTCOMES M. Com. IIIrd Semester
MANAGEMENT CONCEPT
CO 1-Schools ofManagement Thought- Scientific, process, human behavior and social systemschool; Decision theoryschool; Quantitative and system school; Contingencytheory of management;Functions of a manager.
CO 2-ManagerialFunctions :Planning - concept, significance, types; Organizing - concept,principles ofauthority, theories, types of organizations, authority,responsibility, power,delegation, decentralization;
CO3-Staffing; Directing;Coordinating; Control - nature, process, and techniques
CO 4-Motivation- Process ofmotivation; Theories of motivation - need hierarchy theory, theoryX and theoryY, two factor theory, Alderfer’s ERG theory, McClelland’s learnedneed theory,Victor Vroom’s expectancy theory, Stacy Adams equity theory.
CO 5-GroupDynamics and TeamDevelopment : Group dynamics - Definition and importance,types of groups, groupformation, group development, group composition, groupperformance factors;Principle-centered approach to team development.
ORGANIZATIONAL BEHAVIOUR
CO1-Organizational Behavior:concept and significance; Relationship betweenmanagement and organizationalbehavior; Emergence and ethicalperspective; Attitudes; Perception; Learning;Personality; Transactional analysis.
CO2-Leadership: Concept;Leadership styles; Theories - trait theory, behavioraltheory, Fielder’scontingency theory; Hersey and Blanchard’s situationaltheory; Managerial grid;Likert’s four systems of leadership.
CO3-Organizational Conflict:Dynamics and management; Sources, patterns, levels,and types of conflict;Traditional and modern approaches to conflict;Functional and dysfunctionalorganizational conflicts; Resolution of conflict.
CO4-Interpersonal andOrganizational Communication: Concept of two-waycommunication; Communicationprocess; Barriers to effective communication;Types of organizationalcommunication; Improving communication; Transactionalanalysis in communication.
CO 5-Organizational Development:Concept; Need for change, resistance tochange; Theories of planned change;Organizational diagnosis; OrganizationalDevelopment intervention.
ADVANCED COST ACCOUNTING
CO 1-Introduction– Cost Analysis,concepts and classification, Materials control– Techniques ofMaterials control.
CO 2-Labour cost– Computation andcontrol, Overheads – Accounting and Control. CO 3-Job, Batch,Contract Costingand operating costing
CO 4-Process Costing,Jointproducts &By – products costing. Uniform costing and Estimate costing
CO 5-Budgetarycontrol – Importanceof budgets in accounting, Nature of budgetary control,Organization forbudgetary control preparation zero base budgeting, performancebudgeting. CashBudget, Production and sales Budget.
MANAGEMENT ACCOUNTING
CO1-Introduction of Accounting:Management accounting as a area accounting;Objectives, nature and scope ofmanagement accounting, techniques of managementaccounting, difference betweenfinancial accounting, cost accounting andmanagement accounting, Managementaccounting and managerial decisions;Management accountant’s position, role andresponsibilities.
CO 2-AccountingPlan andResponsibility Centers: Meaning and significance of responsibilityaccounting;Responsibility centers-cost centre, profit centre and investmentcentre,Problems in transfer pricing, Objectives and determinates ofresponsibilitycenters.
CO 3-Budgeting: Definition ofBudget; Essentials of budgeting; Types ofbudgets functional, master etc, Fixedand flexible budget
CO 4-StandardCosting and VarianceAnalysis:, Standard costing as a control technique;Setting of standards andtheir revision; Variance analysis – meaning andimportance; Kinds of variancesand their uses material, labour and over headvariances; Disposal: of variances;Relevance of variance analysis to budgetingand standard costing.
CO 5-Marginal Costing: Concept ofmarginal cost; Marginal costing andabsorption, costing, Marginal costing versusdirect, costing;
ACCOUNTING FOR MANAGERIAL DECISIONS
CO1-Break-even-analysis;Assumptions and practical applications of break-even-analysis; cost volumeprofit analysis, Decisions regarding sales-mix, makeor buy decisions anddiscontinuation of a product line etc.
CO 2-AnalyzingfinancialStatements: Method, objects and ratio analysis. CO 3-Cash flowanalysis and Fundflow analysis.
CO4-Contemporary Issues inManagement Accounting: Value chain analysis; Activitybases costing, Qualitycosting, Target and lifecycle costing
CO 5-Reportingto Management:Objectives of reporting, reporting needs at different manageriallevels; Typesof, reports,” modes of reporting; reporting at different levelsof management
COURSEOUTCOMES M. Com. 4th Semester
PRINCIPLE OF MARKETING
CO 1-Introduction – Meaning,nature, scope and importance of marketing;Marketing concept and its evolution;Marketing mix; Strategic marketingplanning – an overview
CO 2-MarketAnalysis and Selection– Marketing environment – macro and micro components andtheir impact ofmarketing decisions; Market segmentation and positioning; Buyerbehavior;Consumer versus organizational buyers; Consumer decision – makingprocess.
CO 3-ProductDecisions – Conceptof a product; Classification of products; Major productdecisions; Product lineand product mix; Branding; Packaging and labeling ;Product lifecycle –strategic implications ; New product development andconsumer adoption process.
CO 4-Pricing Decisions – Factorsaffecting price determination; Pricingpolicies and strategies; Discounts andrebates.
CO5-Distribution Channels andPhysical Distribution Decisions – Nature,functions, and types of distributionchannels; Distribution channelintermediaries, Channel management decisions;Retailing and wholesaling,Physical Distribution Management
ADVERTISING & SALES MANAGEMENT
CO1-Introduction: Concept, Scope,Objectives and Functions of Advertising. Roleof Advertising in marketing mix andthe advertising process Legal, ethical andsocial aspect of advertising
CO 2-Pre-launchAdvertisingDecision: Determination of target audience, Advertising Media andtheir choice.Advertising messages, Layout of advertisement and AdvertisingAppeal, Advertising Copy
CO 3-Promotional Management:Advertising Department, Role of AdvertisingAgencies and their Selection,Advertising Budget, Evaluation of AdvertisingEffectiveness.
CO 4-Personal Selling: Meaningand Importance of Personal Selling, -Difference between Personal Selling,Advertising and Sales Promotion. Methodsand Procedure of Personal Selling
CO 5-SalesManagement: Concept ofSales Management, Objectives and Functions of SalesManagements. SalesOrganization, Management of Sales force and Sales forceobjectives, Sales forceRecruitment: - Selection, Training, Compensation andEvaluation.
MARKETINGRESEARCH
CO 1-MarketingResearch: AnIntroduction; Marketing Decisions; Marketing Research andInformation System.
CO 2-MarketingResearchMethodology, Research Design
CO 3-Organizationof MarketingResearch Specialized areas of application of marketing research
CO 4-SpecializedTechniques ofMarketing Research, Motivation Research CO 5-AdvertisingResearch: Planning andProcedure, New Product Research.
INTERNATIONAL MARKETING
CO1-International Marketing;Meaning; Scope, benefits and difficulties ofInternational Marketing:International marketing and Domestic Marketing,reasons for enteringInternational marketing. International marketingenvironment; Identifying andselecting foreign market
CO 2-Foreign market entry mode:Product designing, standardization Vs.Adaptation; Branding, Packaging andLabeling.
CO 3-Quality issues and aftersales service; International pricing;International price quotation; paymentterms and methods of payment
CO 4-Promotion of products andservices abroad: International channels ofdistribution; Selection andappointment of foreign sales agents. Logistic decision